Tell us about your business
Share what you do, who you serve locally, and what you need from your website. Rough notes are fine.
Website guide
What should a small business website include?
A small business website should help strangers trust you and contact you quickly - usually within seconds on a phone. This checklist covers what to include: core pages, trust signals, mobile layout, SEO basics and enquiry forms. CH Digital builds these essentials from £49/month.
- Essential pages and sections explained
- Trust signals that win enquiries
- Mobile and SEO basics included on CH Digital plans
- From £49/month with hosting and support
No payment to enquire · Preview before launch · 12-month minimum term
apollosolar.uk
Desktop & mobile included
What do you need help with?
Brand new website
For businesses that need a professional website built properly from scratch.
Get a new siteImprove my current site
For businesses with an outdated website that needs a cleaner design, better mobile layout or more enquiries.
Improve my site
Why NI businesses choose CH Digital
- Websites from £49/month
- No large upfront build cost
- Built, hosted and supported for you
- Preview before launch
- Local NI support
- Made for small businesses
Homepage essentials
Your homepage should answer three questions in the first screen: what you do, who it is for, and what to do next. Avoid clever slogans that require explanation.
Include a primary call-to-action - request a quote, call now, or book a consultation. Secondary links to services and pricing (if public) help researchers.
- Clear headline - not jargon
- Short explanation of services or products
- Primary CTA above the fold on mobile
- Trust signals - reviews, logos, years in business
- Phone number tap-to-call on mobile for trades
Trust signals that matter
Real project photos beat stock images. Reviews, certifications, insurance mentions, and association memberships matter for trades and professional services.
Areas covered helps local customers confirm you serve them. About content should build credibility - not a novel.
- Real photos of work or team
- Reviews or testimonials where genuine
- Qualifications and insurance for trades
- Areas covered for local services
- Clear company name and contact details
Mobile layout and speed
Most UK small business traffic is mobile. Text must be readable without zooming. Buttons must be tappable. Forms must work on phones.
Speed matters - slow sites lose enquiries. Good hosting and clean code help. CH Digital plans include hosting and SSL on managed infrastructure.
SEO basics every small site needs
Each page needs a clear title and description. Headings should be structured logically. Service pages help you rank for specific searches.
Google Business Profile complements your website for local searches - but your site is the owned asset you control.
- Unique page titles and meta descriptions
- Logical heading structure (H1, H2)
- Service-specific pages where relevant
- Fast loading and mobile-friendly design
- Basic local information - area, contact
Contact and enquiry forms
Forms should be short - name, phone, email, brief message. Long forms reduce completion rates.
Confirm submissions work on mobile. Broken forms silently destroy ROI on all your other website investment.
What not to include at launch
You do not need every feature on day one. Avoid bloating launch with unused blog categories, empty case study pages, or complex integrations that delay going live.
Start with a homepage that converts, core services, trust signals and contact. Add depth as enquiries grow and you learn what customers ask about most.
- Skip empty blog until you have content plan
- Avoid duplicate service pages with thin copy
- Do not hide pricing if your model is simple
- Remove broken plugins and outdated PDFs from old sites
Recent websites by CH Digital
Plans
Simple monthly pricing
Choose a plan - or send an enquiry and we'll recommend the best fit.
Need something custom? Get My Free Website Quote
Before you choose a plan
- Is there a contract?
- Monthly plans have a 12-month minimum term because the design and build cost is spread across the subscription, not invoiced as a large upfront fee. After that, you can continue monthly for hosting, support and updates.
- Do I own the website?
- You own your content, branding and the right to use the site for your business. The exact arrangement depends on your agreement-ask if you need a formal handover or export, especially after the minimum term.
- What happens after 12 months?
- You can continue on a monthly basis for hosting, support and agreed updates. If you want to leave, we discuss handover in line with your agreement.
- Is hosting included?
- Yes. Hosting and SSL are included on all monthly plans shown here.
Social proof
Trusted on Google
Rated 5.0 out of 5 - see what clients say about working with CH Digital.
Free quote
Tell me what you need - I'll recommend the best option
No payment. No pressure. I'll reply with the best package for your business.
Recent NI client launches
Apollo Solar
Solar PV & renewable energy · Ireland
Sector navigation, project galleries and survey-led CTAs - built and managed on a CH Digital monthly plan.
apollosolar.uk
All plans
What's included
Everything included on CH Digital monthly website plans from £49/month.
Website design
Clean, professional layouts tailored to your business.
Website build
Fast, modern code - not a drag-and-drop template.
Mobile-friendly layout
Looks sharp on every phone and tablet.
Hosting included
Reliable hosting, handled for you.
SSL included
Secure HTTPS from day one.
Contact form
Enquiry forms wired and ready to use.
Basic SEO setup
On-page foundations so Google can find you.
Ongoing support
A real person to help when you need it.
Monthly updates
Keep content fresh within your plan scope.
Preview before launch
Review your site on a private link before anything goes live.
Related guides and services
Explore more practical guides and service pages for small business websites.
Frequently asked questions
Many SMEs start with a strong homepage plus services and contact. Add pages as you grow - blog, case studies, pricing.
Simple process
How it works
Four straightforward steps from enquiry to a live, supported website.
- 1
- 2
We design and build your website
We create a professional, mobile-friendly site on a private preview link you can review before launch.
- 3
You review before launch
Request agreed changes so the site matches how you want to present your business.
- 4
We launch and support it monthly
Go live on HTTPS with hosting, SSL, support and updates included on your plan.
- 1
Tell us about your business
Share what you do, who you serve locally, and what you need from your website. Rough notes are fine.
- 2
We design and build your website
We create a professional, mobile-friendly site on a private preview link you can review before launch.
- 3
You review before launch
Request agreed changes so the site matches how you want to present your business.
- 4
We launch and support it monthly
Go live on HTTPS with hosting, SSL, support and updates included on your plan.
Get a small business website with the essentials included
Free quote - essentials built in from £49/month. Preview before launch.
Get My Free Website Quote